A PWC report presents that 32% of customers would stop doing business with a brand they loved after one bad experience. Hence, it is crucial for companies to provide an exceptional customer experience to stop sending them to competitions. Today’s successful organizations are allotting their time and resources to reinvent their business models to convert their operations into more data-driven.
Through immediate insight discovery on customer behavior, preferences, and interactions with a business, organizations can gain valuable insights into what their customers want and need. However, in this digital age, managing the massive amounts of data generated by numerous platforms and applications becomes challenging for enterprises. Hence, many leaders have transformed their operations and processes with technology stacks like AI, ML and BI to make the buying process easier for customers. Find out how to bring customer agility and gain their trust.Watch the Complete Session
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According to McKinsey, future CX initiatives will be comprehensive, predictive, accurate, and directly linked to financial results. In this digital era, customers look for real-time services. Hence, solutions like real-time analytics and predictive intelligence come in handy.
Check out the use cases of how some organizations harnessed such solutions in enhancing customer experience. They used customer data effectively which helped them in building a stronger customer base.
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